General Terms

The following information states Apt Underwear’s terms and conditions applying to the obligations and prerogatives of users visiting either the company’s website, as well as to the obligations and prerogatives of the company.

Use of this website is subject to the terms cited here. If you continue to browse and/or use this website, you are agreeing to comply with and be bound by the Terms of Use. Should you disagree with any part of these terms and conditions, please do not visit/use this website or its services.

Current Terms of Use are subject to modification or update, at any time and without prior notice. You are kindly requested to regularly check for updates and changes, since the use of the website signifies compliance with all terms and conditions, as currently applicable.

The Company

Apt Underwear is a protected brand name, registered by “ALPHA PAPA TANGO (PTY) LTD” (tax registration: 9139688254), a privately held company, headquartered in Cape Town. The production facility and office of Apt Underwear are located in Cape Town.

Administrative Headquarters:

Kenilworth, Cape Town, South Africa

Intellectual Rights

All contents of this website, including, without limitation, texts, graphics, drawings, photographs, illustrations, designs, and generally records of any nature are the property of Apt Underwear and are governed and protected by the provisions of South Africa law. Accordingly, the contents may not be reproduced, republished, sold, copied, distributed, transmitted, broadcasted or modified in any manner whatsoever, in part or in full, without the prior express written consent of the company.


Texts published on this website, may contain inaccuracies or errors. Periodically, additions, revisions or modifications may occur regarding the information published in this website. Apt Underwear reserves the right to, at its discretion, modify the products described in this website.

Personal Identifiable Information

Apt Underwear designed this website so that you may visit it without having to disclose your identity unless you wish to do so. To initiate any transaction with the company, though, you are required to post some identity information. When you place an order, we shall ask for your full name/corporate name, e-mail address, home address, delivery address (in case it is other than the home address), phone number etc.

Apt Underwear fully complies with the provisions of the General Data Protection Regulation. The collection of your personal data is made only for specific and strictly defined purposes, which are directly related to our business activity. The legal basis for the processing is usually your consent, which is obtained upon your detailed information. In addition, the processing of your data may be done by us for the execution of the contract between us or for our compliance with our legal obligation or for the purposes of our legitimate interests that are mainly related to our business activity. This data is not disclosed to third parties other than the company, which provides us CRM and/or website maintenance services and the courier or transport company, which carries out the delivery of our products, from which we require to take all the necessary technical and organizational measures to ensure its protection.

Apt Underwear reserves the right to update or revise its Privacy Policy terms and conditions, to conform to future expansions or other modifications of its website or the services provided.

This current statement regarding the Protection of Personal Information applies to the conditions for collecting and managing, by, of personal information provided by the website users, visitors or members.

Under no circumstances, including negligence, shall be held liable for any damages caused to the visitor/user by reason or as a result of the use of the company’s website which he/she makes on his/her own initiative and with the knowledge of these terms.


Apt Underwear does not, in any way, store credit card numbers. During online payments, the user is transferred to a secure page through the installed SSL protocol system. The bank processes the payment transaction in full and notifies the company when it has been completed.